Tuesday, September 09, 2025

Substack may fit me better than Blue Sky as an alternative to Facebook.

I find I haven't been using the Blue Sky social media platform. Facebook still brings the response. Other platforms have less momentum of engagement. Also Blue Sky's limit of 300 characters is too confining for my nuance. It's more an alternative to Twitter than Facebook and I don't use Twitter.

Recently, I've started learning about Substack. From what I gather, it's like a blog space / social media with room for nuance. A difference from Facebook is the revenue to run the platform coming from subscriptions instead of advertising. Less, or no, pressure from advertising to drive algorithms seeking just clickbait.

One can still have and follow blogs on Substack without subscription, but the more popular blogs, I guess, will generate a cut of subscription revenue for the platform so it can run without the problem of ad driven algorithms.

I think that's correct, but I'm still learning about it.

It seems like a good idea to me. I'd say, "let the popular celebrities like Taylor Swift or Kim Kardashian (I'm being a bit cynical) bring in the revenue to pay the bills while the rest of us can go along for the ride."

I know there are also lots of real thought provoking celebrities, like astronomer Neil deGrasse Tyson and economist Paul Krugman, who may have many paid subscribers as well.

For me, the important part is to be able to participate in meaningful conversation, even at a small scale in terms of celebrity status.

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